With amsterdam&partners, you can connect with a Dutch and international audience of millions in many different ways.

Advertising with amsterdam&partners

amsterdam&partners offers unparalleled opportunities to reach Amsterdam’s residents and visitors. Our diverse media channels, combined with the strong reputation of the I amsterdam brand, offer extensive opportunities for integrated, targeted communication that really resonates with your audience. If you would like to tell your story through the I amsterdam channels, please contact our account managers, who will be happy to help you with suitable options.

Email or call us on 020 702 6100.


To find out more, please download the 2021 media rates for a complete overview of advertising options, rates, specifications and further details.


I amsterdam (

Video and sponsored content options for an international audience with a reach of 1.5 million visitors per month.

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Social media

In consultation with the editorial team, share relevant information about the city and its surroundings with the amsterdam&partners target group on Facebook and Instagram.

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Advertise in our weekly cultural email newsletter with 32,000 subscribers.

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I amsterdam Magazine

Advertise in the English-language city magazine of the Amsterdam Metropolitan Area and reach 210,000 readers per edition. Published each season, four times a year.

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Amsterdam Metropolitan Area campaign

We work with partners from the Amsterdam Area to encourage visitors to Amsterdam to visit the wider region. The new campaign will start in autumn 2019.

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Advertise in the leading cultural magazine for Amsterdammers and visitors and reach 180,000 readers per edition. Published 10 times a year.

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I amsterdam Store & Visitor Centers

Store events

Showcase your product or host an event at this ‘pop-in location’, reaching 50,000 Dutch and international passers-by per day.

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In-store narrowcasting

Promote your product or service using the full HD video wall or the display screens in the shop windows of the I amsterdam Store in the IJ-hal at Central Station.

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Narrowcasting in Visitor Centres

Promote your product or service using our in-store narrowcasting network in one of our Visitor Centres at Schiphol or Central Station.

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