Using an army of virtual robots to tackle digital tasks

Almost every job involves tasks that can take a lot of time. These little jobs often distract us from what matters most, whether it’s caring for patients, brainstorming creative ideas or helping clients. That’s where UiPath comes in.

Founded in 2005 in Romania, the company has grown quickly over the last few years and now has an office in Amsterdam. UiPath allows clients to create a virtual software workforce (which it refers to as ‘robots’) capable of handling routine digital duties, like scanning paperwork for information, onboarding new employees and processing legal documents. Free from distractions and long to-do lists, workers can concentrate on what’s truly important.

For Renzo Taal, the senior vice president and managing director of EMEA at UiPath, empowering people – and companies – is incredibly exciting. “Our intention is to enable more people to be successful in the digital economy,” he explains, “our vision is to have a robot for every person and empower them to eliminate mundane tasks and focus on things which really have an impact.”

Renzo Taal UiPath

Renzo Taal, the senior vice president and managing director of EMEA at UiPath

Supporting the digital revolution while empowering workers

Though robots and automation might make some people envision a dystopic future, or at least a world where human staff members are replaced by robotic counterparts, instead Taal thinks they will play an important role in making work better and even help to create new roles.

“I think independent of this technology, people always have some form of energy around change. I think that's natural,” he says. “In this digital world, things are changing, and automation is a part of it. And it's really important to explain, but also to experience, what that means. When someone is, say, working for an insurance company, and it takes two or three hours to do administrative tasks, nobody says ‘I'm so psyched. For the next two hours, I'm going to do this instead of talking to a customer.’ But once employees or companies experience what this automation does and see that it gives valuable time back to do meaningful work, people are completely on board.”

Taal believes robots and automation will also help make up for worker shortages in the coming years, creating new opportunities for people along the way. “When we look at how the world is changing and what work is going to look like in the future, there isn't going to be enough people to do everything. There's going to be more tasks and more things to do, so we have to automate to create this productivity and create more jobs. It’s about multiplying people’s effectiveness and ability to create impact.”

Lending an (automated) hand during the COVID-19 crisis

For many, daily life has gotten harder during the pandemic. Working from home, social distancing and constantly taking extra precautions to avoid getting sick is difficult for people and companies alike. UiPath, guided by a belief that it can make a difference, has been working to make things easier on its clients. The company has even offered some of its services for free in the name of serving the greater good.

In early 2020, the European Medicines Agency (EMA) started collaborating with the pharmaceutical industry and EU member states from its headquarters in Amsterdam. Their goal? Launching a monitoring system to prevent and alleviate shortages of medicines used to treat coronavirus patients in intensive care. The EMA created a template for hundreds of companies that produce and market the medications, but processing them required considerable time and effort.

Fortunately, UiPath, which provided help on a pro-bono basis, had a solution. A software ‘robot’ ensured each company received a bespoke template listing the medicines they produced that were currently being tracked. Next, it gathered the information given by each contact point and used it to update a master file before collecting notifications about shortages and adding them another master file. This would take a team of people a few hours to complete, for the robot it took mere moments.

At home in Amsterdam

Though UiPath got its start a few hundred miles east of Amsterdam, the company is right at home in the Dutch capital. When asked what made the city an attractive destination, Taal mentions many of the same things that have led other businesses and organisations – including Nulab and Rockstart – to set up here.

“I think one really important part of being based in Amsterdam is the fact that you can attract talent, and it's a multicultural environment. People like to work in Amsterdam, and they like to live in the Netherlands. It's a very liberal society, so everybody can be themselves. That all makes it relatively easy to attract workers.”
Amstel met woonboten Amsterdam
That word – easy – is important to UiPath. It encapsulates the mission of its products: making things easier by giving people more time to focus on the parts of their jobs they enjoy, as well as those that truly make a difference. That might take shape in just making someone’s day a little better, or even helping hospitals treat COVID patients. Whatever the case, there’s a robot waiting in the wings, ready to pitch in. 

Read more success stories from Amsterdam's tech scene.