Tech industry in Amsterdam

Amsterdam is a thriving tech hub. Home to innovative companies and a bustling startup scene, it is the ideal breeding ground for cross-border collaborations with top class digital, creative and marketing companies.

A tech scene on the rise

Amsterdam has established itself as a serious player on the international tech scene. There are more than 1,650 tech companies here that employ 69,000 people in total, making up 13% of the local workforce. Tech companies can gain access to corporates across every sector. Over 450 multinationals have their global or European headquarters in Amsterdam, including Heineken, Philips, Stryker, Tesla, Nike, Netflix, ING and Tommy Hilfiger / PVH.

The world is taking notice of this success and Amsterdam has been named as a top tech destination by Savills, KPMG and the startup magazine CoFounder. Amsterdam’s excellent quality of life, well-educated workforce and language proficiency (more than 90% of Dutch people speak English) help tech firms thrive while attracting new businesses to the wider Amsterdam Area. And with the UK’s impending exit from the EU, Amsterdam has seen a surge of interest from US tech companies looking to serve the European market, giving the local scene a healthy boost.

A thriving startup ecosystem

Startups in Amsterdam are hiring new people, securing millions in funding and changing the future one innovation at a time. Pioneers like Adyen and Booking.com started here, and other homegrown success stories include Bynder, Hotelchamp and Framer.

Next to enterprise software and travel/tourism, FinTech (which has seen a 35% growth in jobs since 2017) is making waves in the Amsterdam tech scene, having seen multi-billion-dollar IPOs from companies like Adyen and Elastic. The sector is also changing how people and businesses invest and bank thanks to companies like Ohpen, bunq and Bux. And Amsterdam’s budding entrepreneurs, programmers, designers and leaders are benefitting from a network of accelerators and incubators that can help them develop, leading jobs in fields like SaaS to climb 30% in the past two years.

Changing the way we live

Amsterdam’s tech industry is also deeply connected to the health and life sciences sector. Academic research is carried out at world-class higher-learning institutes, including the University of Amsterdam and the Vrije Universiteit Amsterdam. By partnering with corporates, startups and other institutions around the world on new projects, they’re revolutionising healthcare and using big data to empower medical professionals.

Prepared for the future

Amsterdam has a large talent pool of senior executives, along with sales, marketing and technical professionals. Companies like Uber, Booking.com, Backbase and Amazon have sizeable tech development teams in Amsterdam. It’s also an attractive destination for skilled people from around the world and has a local business culture that’s easy to adapt to. As a whole, the Netherlands ranks fourth place when it comes to attracting non-EU tech workers to Europe.

The Dutch are known for their ability to work across countries and cultures and are ready to face new challenges head-on. In the tech industry, their pragmatism translates into a solid foundation for doing business, including expertise in legislation, channel structure, online behaviour and purchase-related decision making.

Are you searching for a location for your European office or do you want to know more about your potential market in the Amsterdam Area? Then get in touch with amsterdam inbusiness. As the local region’s official foreign investment agency, we help international businesses enjoy a soft landing in the Amsterdam Area. Best of all, our services are free and completely confidential.

More on tech in Amsterdam

News about Amsterdam's Tech industry

  • Startup in Residence releases new impact report

    The team behind the Startup in Residence programme have published an impact report, looking back on the four years of the programme’s existence and sharing insights gained from the past as well as ambitions for the future.

  • Humanyze opens European HQ

    Humanyze, an MIT Media Lab spin-off that aims to improve the way employees of large companies work, has opened its European headquarters in Amsterdam.

  • Brain Corp opening new office in Amsterdam

    The robotics startup is opening an Amsterdam office to access engineering talent and provide better support to its European partners.

Read more

Success stories from Amsterdam's tech sector

Appsterdam

“I set out on a world tour to find the place that could offer app developers the best quality of life. Amsterdam was a straightforward decision.”

Booking.com interview (video)

With about 1,200,000 room nights reserved every day, Booking.com is a world leader in booking accommodation online. The site is available in 40 langua...

Google

Uniting local heritage and bold primary colours, Google’s quirky Amsterdam office has been designed to reflect the company’s working culture.

Hikvision Europe

“The Netherlands is business oriented,” says President of Hikvision, Jiangfeng Zhi. “All the policies for international businesses are reasonable.”

IBM

IBM's decision to coordinate all its water management activities from Amsterdam was hardly surprising. Business Development Executive Djeevan Schifer...

LM Wind Power

LM Wind Power's CEO, Roland Sundén, explains why Amsterdam's strategic location was the right fit for the business.

Mean Well

General Manager James Lai spent three years travelling Europe to find the best place for Mean Well Enterprises’ European HQ. Find out why he picked Am...

Microsoft

Managing Director of Microsoft Nederland, Ernst-Jan Stigter, explains why Amsterdam was the perfect city to pilot their Outlook office.

Optimizely

Website-optimisation company Optimizely opened their European headquarters in Amsterdam in 2013. The general manager explains why.

Skytree

Skytree is developing technology originally used to keep astronauts alive for longer in space for use in indoor-air purification, fuel synthesis and f...

A networking milestone

Since opening its Amsterdam offices a decade ago, Chinese ICT network, infrastructure and device company Huawei has been forging new connections in bo...

Bike flight

Long known as the city of bikes, Amsterdam’s planners and entrepreneurs alike have a lot to teach the rest of the world about cycling, infrastructure ...

Corporate diversity

Diversity has been a longstanding trademark of the Amsterdam corporate world. As a trading nation, the Dutch ventured everywhere. Today the openness o...

EVBox

Netherlands-based EVBox – whose headquarters are in Amsterdam – is now the biggest producer and supplier of EV charging stations in the wo...

Future-proof technology

A forward-thinking collaboration between academia and industry is putting Amsterdam in the fast lane on the global roadmap towards more innovative nan...

Tesla

Electric-car company Tesla is making waves within its innovative industry, and Amsterdam is supporting them every step of the way.

The electric body

Whether by boat, car, bus or scooter; via a rental, taxi or leased vehicle, the increasing number of ways to go green in Amsterdam is absolutely elect...

AMS-IX

“I think it’s testament to Amsterdam’s forward-thinking nature that we were established so early,” says the co-founder and for...

Bynder: interview and video

After starting out as an idea thought up around a kitchen table, Bynder now has offices around the world and employs almost 300 people. We interviewed...

Canon

For 30 years, Canon has blazed a trail for Japanese companies to follow in the Amsterdam Area. Today it is an integral part of the thriving municipali...

Databricks

Reynold Xin, the co-founder and chief architect of Databricks, talks about why the company chose Amsterdam to further develop their innovative data to...

Decoded

“Doing business is easy in Holland, partly because everyone’s so direct,” said Dan Zell, Deoded's managing partner.

DoubleDutch

When US-based DoubleDutch began to experience rocket growth, it chose Amsterdam for its European headquarters.

Equinix

“We chose the Netherlands because of its central geographical location, its superb infrastructure and its business-friendly tax structure.”

Fairphone

“Amsterdam is a good base to have an international company,” says Bas van Abel, founder of Fairphone.

Hanergy

Hanergy develops and finances clean energy sources. “Our presence in Amsterdam has given Hanergy a lot of extra energy,” says its CCO.

Huawei

“In many aspects, Dutch and Chinese business professionals are alike. Both are results-driven and innovative,” says Wonder Wang, CEO of Huawei Technol...

Infosys

In its eight years in Amsterdam, Indian IT and consultancy group Infosys Technologies has grown rapidly. Lean how it happened.

Irdeto

Irdeto’s head office in the Amsterdam Metropolitan Area is a sustainable building in a business park in Hoofddorp. Read on to find out why they chose ...

NewMotion

NewMotion is at the forefront of Amsterdam’s smart mobility revolution. We spoke to founder Alef Arendsen to find out how Amsterdam is making hi...

Nucleus Software

Sumit Arora, Manager of European Development Activities at Nucleus Software, discusses why Nucleus chose Amsterdam for their European headquarters.

Peerby

Peerby’s founder, Daan Weddepohl, talks about Amsterdam and how it’s the perfect hotbed for startups.

Verizon

"Numerous big-name international businesses have operations in Amsterdam itself or in the vicinity of the capital," explains Fedor Hoevenaars, Country...

Zensar Technologies

Zensar, a company that focuses on ICT and business process outsourcing, opened an office in Amsterdam. Find out why.

Shell

‘I’m always amazed at how excited people get about the idea of working and living in Amsterdam,’ says Hans Peter Calis, Site Manager of Shell Technolo...