International success

Founded in Utah in 2010, Lucidchart is a cloud-based visual productivity platform used by more than 15 million people in over 180 countries and seven languages, with customers including Google, GE, NBC Universal and Johnson & Johnson. The office will be located on Weteringschans in central Amsterdam, and Lucidchart plans to hire new employees for around 40 new positions, including roles in sales and marketing. The expansion to Amsterdam follows a $72 million funding round from Meritech Capital, ICONIQ Capital and Spectrum Equity.

Global growth

Amstel Amsterdam aerial view at sunset Hanna HachulaThe move puts Lucidchart in an ideal position for accelerating its rapid global growth. According to the company, it has recorded more than 140% growth in non-English-speaking markets within a year and now generates 25% of its total revenue from Europe and over 33% from international users. “A material number of the 700,000 new users we add each month are outside of the US, underscoring the strong global demand to think and communicate visually,” says Dave Grow, president and COO of Lucidchart. “This expansion demonstrates our commitment to becoming a global company and better serving our fast-growing user and customer footprint in Europe and beyond.”

Home to talent and innovation

In Amsterdam, the company will join a bustling tech scene. Lucidchart chose the city as the location for its European headquarters because of its extensive and international talent pool and its spirit of innovation. “Amsterdam has an immensely talented, diverse workforce representing the breadth of Europe,” says Grow, “and we believe its energetic, innovative environment will provide a natural extension of our US HQ’s vibrant culture.”

Dynamic SaaS cluster

Aerial photo Centraal Station and centre Amsterdam Peter ElenbaasThe city is welcoming the new addition to its business ecosystem with open arms. “We are delighted that Lucidchart is opening an European office in Amsterdam,” says Dieter Oude Kotte, senior advisor at amsterdam inbusiness, the Amsterdam Area’s official foreign investment agency. “Lucidchart adds to the dynamic cluster of SaaS companies choosing to serve their customers in the European market from the Netherlands.” Oude Kotte also underlines Amsterdam’s diverse workforce and innovative tech scene. “This decision highlights the competitive offering and attractiveness of Amsterdam for technology companies as they scale and internationalise. The city’s world-class talent pool, vibrant tech scene and proximity to Europe’s highest concentration of global decision-makers have created a compelling business environment, which will continue to attract investment from companies operating in this space.”