Title: Business Developer Online
Education: Tourism Management and Marketing Strategy
Suzan Huurnink has a background in paid media advertising and web analytics at one of the top digital agencies in the Netherlands, where she worked closely with a large portfolio of B2C clients, gaining in-depth knowledge of online marketing and e-commerce. At amsterdam&partners, she is responsible for the development of new online initiatives with a commercial touch using her data savviness and drive for innovation.
Topics and Expertise
- How to set up a digital marketing strategy in line with your business goals
- Creating and optimising paid media campaigns – branding and performance
- Customer journey mapping
- Product development and business case elaboration
- Analysing the behaviour and needs of your target group through online research
- How to use conversion rate optimisation to improve online performance
Approximate estimated cost of an event abroad: € 2,100*
Includes preparation + daily speaking fee + travel time
Daily speaking fee: € 840
Daily travel fee: € 420
*Travel and accommodation expenses must be covered by the organising party.