Putting success within reach

In May 2019, Antler is bringing its unique programme to Amsterdam after successful runs in Stockholm and Singapore. By focusing on ambitious individuals and building companies from the ground up, Antler distinguishes itself from other startup accelerators. 

The organisation was founded by Magnus Grimeland, co-founder of e-commerce site Zalora, and has already created over a dozen high-growth tech companies. Later in 2019, it will launch in New York and Nairobi. 

A challenging two-phase programme

In Amsterdam, Antler will give talented participants a grant that allows them to leave their jobs and focus on their new startup throughout a two-phase programme lasting five months. During the first phase, they will concentrate on creating a strong founding team through personality tests, workshops and hackathons where they will generate product ideas. At the conclusion of this phase, Antler will invest in the top teams, taking a minority equity stake in each one. 

In the second phase, the chosen teams will develop their companies until they’re at the level most startups need a year to reach. Former founders will then assist with product launches and attracting new customers. When the programme finishes, the teams will pitch their businesses to investors to procure seed funding and will continue receiving guidance as they become part of Antler’s alumni network. 

Guided by skilled leaders

Throughout the programme, the teams will be coached by a team of over 150 advisors including Andreas Ehn, the first CTO of Spotify, and Lawrence Summers, the former US secretary of the treasury for Bill Clinton. The greater Antler team also includes many professionals from the business and academic fields, including Google and Harvard, who will provide additional support.  

In a press release, Magnus Grimeland, CEO and founder of Antler, said, “Antler exists to enable extraordinary people to tackle the world’s biggest problems through innovation and entrepreneurship. Many never make this leap and are instead stuck in unproductive jobs. We want to change that and help individuals transform great ideas into great companies that have a positive impact on the world around us.”

Read more of the latest startup news from around Amsterdam and learn about upcoming events, or apply to take part in the Antler programme.