StartupAmsterdam wants to become a driving force behind improving the (Dutch) pool of tech and startup training, courses and schooling. Startups in Amsterdam will achieve more rapid growth if there is a larger pool of talented people that can keep up to date with the latest developments and innovations, and as such, possess the skills required to help build businesses of the future. Learning these skills should begin at primary school, where eight- to tenyear-olds learn coding. But even students at college and university level have poor knowledge of how the businesses of tomorrow operate.

Consider positions such as:

  • Growth hackers
  • Directors of growth
  • Front-end developers
  • Back-end developers
  • Content managers
  • UX designers
  • Agile & Scrum master
  • Lean methodology experts – startup ops manager

Startup & coding academies

Startups require talent in order to achieve sustained growth.


Various accelerators could launch an academy, training 100+ (average of 50-150) talents every year.

Example of format of academy:

  • Three-month acceleration programme examining all aspects of a rapidly growing startup: coding (basics of front- & back-end), growth hacking, UX design, operations, finance, administration & fiscal arrangements, legal (IP), management, scaling operations, international growth, funding models.
  • Two x three-month traineeship at two startups.
  • Study completed after nine months.


Improved amount & quality of talent.

Relevant performance indicators:

  • pi: % talent that moves to Amsterdam in comparison to other cities. Amsterdam at #1.
  • pi: # jobs, % job growth in the Amsterdam startup and tech sector compared to other (European) cities. Amsterdam at #1.