Develop strategic hubs featuring the world’s most important tech clusters through activities including organising annual boot camps at significant tech hubs including London, Israel, Boston, NYC and Silicon Valley.

The Executive Startup Bootcamp is a tried-and-tested model that sees the Mayor of Amsterdam and/or an Alderperson join corporate innovation directors and startups on a mission to a tech hub with the aim of developing and maintaining collaboration.

A European validation process could form part of the hub-to-hubs, uniting cities in Europe where Dutch multinationals have a strong presence and complementing this with a network of Dutch mentors.

Combine and integrate the various networks of internationally active Dutch mentors, including the DutchBasecampNYC Mentoring Network, Dutch TM network, Holland in the Valley and so forth.


Organise a boot camp with predetermined objectives and participants. In addition, activate the Dutch tech mentors' network in the various tech hubs.


Improve visibility and position of Amsterdam as a startup hub.

Relevant performance indicators:

  • Rapidly growing companies choose to establish their European headquarters in Amsterdam (pi: % EMEA headquarters in Amsterdam compared to other European cities).
  • Job growth in the tech and startup sector (pi: # jobs, % job growth in the Amsterdam startup and tech sector compared to other [European] cities).