Tech startup Personio selects Amsterdam for Benelux office

HR tech startup Personio has announced it will open its Benelux office in Amsterdam this autumn.

The Munich-founded firm launched in 2015 and became a unicorn in January this year after being valued at €1.4 billion. The company aims to make HR processes more transparent and efficient by offering cloud-based HR management and recruitment solutions and software, for example managing employee data, on-boarding and performance.

At least 75% of its Benelux SME customers are in the Netherlands, including Amsterdam-based Lepaya, GoSpooky and Skinvision.

Its plan for the Amsterdam office is to gradually expand the team, increasing its total workforce from 700 to 1,000 employees.

Hanno Renner, co-founder and CEO of Personio said: “Amsterdam is the perfect location for our Benelux office. It is the heart of business in the region and has a very active startup community. Here, we are closer to our Benelux customers while making it easier to attract local talent.”

Lars Boom, who is heading the new office, told Silicon Canals: “Amsterdam is known for its very active startup community, the excellent digital infrastructure and SME-friendly economic climate. It is our ambition to be Europe’s leading HR platform for SMEs. The Benelux and the Netherlands are a major part of that growth strategy.” 

Joining a thriving tech and startup community

Amsterdam’s tech and startup communities are among the best rated in the world. The city’s excellent quality of life, well-educated workforce and language proficiency – more than 90% of Dutch people speak English – help tech firms thrive while attracting new businesses to the wider Amsterdam Area. Last year the Global Expansion Tech Index named the Netherlands as the world’s best market for tech companies, citing its excellent infrastructure, connectivity and talent pool. 

Read more business news from around Amsterdam.