Amsterdam’s ADE moves online to help curb corona

Amsterdam Dance Event (ADE), the world’s biggest dance music conference, is moving its programme online to help prevent the spread of coronavirus. The decision also means that the event can help welcome people from all over the world who cannot travel in person to Amsterdam due to the outbreak. Like past years, the 2020 edition of the programme will feature masterclasses, panel discussions, Q&A sessions and more.

To help participants connect, ADE will offer ways for delegates to meet up online and in person. The annual conference is an international event that serves as a business and inspiration platform for the electronic music industry, providing opportunities for participants to network and enhance their skills. It brings music industry professionals together: connecting musicians, producers, VJs and artists at a massive music conference featuring hundreds of guest speakers.

The shape of the remainder of the event, which normally includes more than 2,500 of the world's biggest dance artists playing in 140 of Amsterdam's best clubs, has not yet been determined. In a post on the ADE website, organisers for the event said: “Clearly, the normal size and scope of the festival make it seriously challenging to ensure everyone’s health and safety, and so we are continuously re-evaluating the situation in close cooperation with the government.”

Amsterdam: a global capital for electronic music

Despite the challenges faced by Amsterdam Dance Event in 2020, Amsterdam remains a global capital for electronic dance music. Since the 1990s, DJs in the Dutch capital – and across the Netherlands – have shaped the scene. The city is home to various electronic music labels, including Delsin Records and Rush Hour Recordings, and talent agency Milk & Honey recently opened a local office that will focus on electronic performers. The Dutch capital is also home to a thriving creative sector that employs more than 200,000 people and includes over 300 international companies.

Read more business news from around Amsterdam.