Amsterdam: a technological gateway to European markets
Clearleap noted in its press statement that the international broadcast markets are gearing up to embrace multiscreen technology and seeking solutions that optimise what has been a complicated and costly ecosystem for IP video to date. Following on from its recent product successes in North America, the company believes the timing is now right to launch its services in Europe.
The Amsterdam Metropolitan Area is an optimal base from which organisations like Clearleap can enter or expand into the EMEA region. The Netherlands is renowned for its open economy and for strongly supporting international trade. And thanks to the Amsterdam Area's strategic geographical location, the region has always been a major transit hub for people, goods, capital and services, to and from the 350 million potential customers on the European continent.
What’s more, the Amsterdam Area is very well connected digitally. The region is home to the Amsterdam Internet Exchange (AMS-IX), which is one of the world’s largest digital exchange platforms, renowned for its reliability, quality and low costs.
A home to international headquarters
With more than 271 European and 30 global headquarters, Clearleap joins a large pool of international companies already present in the Amsterdam Metropolitan Area. In 2012, 25 international companies established their headquarters in the region, accounting for 972 new jobs. Besides factors such as the neutrality and the fiscal-friendly climate, multinationals also find an acclaimed selection of internationally-oriented business service providers active in the region.
The Amsterdam Metropolitan Area hosts a large and diverse pool of professional service providers and hundreds of companies in the fields of finance, media, ICT, advertising, venture capital and shared services. Another major selling point for international companies is the excellent accessibility provided by Amsterdam Airport Schiphol.