The company is located in Pune, India, with its European headquarters in London. Whilst in his previous position as Zensar quartermaster for Benelux & Central Europe, Nautiyal worked out of an office on the Keizersgracht in Amsterdam.
When asked whether it wouldn’t be more practical for Zensar to set up shop in the Zuidas business district, home to the majority of Indian companies in the city, Nautiyal replies: “Right now, it’s more convenient for us to have our office here. The connections are also better. I just jump on my bike, cycle to Central Station and catch a train to Amsterdam Airport Schiphol. We’ll only need to move out of the city centre once the company has expanded.”
Zensar also considered establishing their office in Rotterdam. “But Amsterdam is more of a hub; a considerable number of international companies have their headquarters here. It’s also a fun place to be, with a diverse cultural mix.” Nautiyal also has words of praise for the assistance offered by amsterdam inbusiness. “Highly skilled migrants are quickly offered professional support. Bringing your family here is a relatively quick and simple process and your spouse also receives a work permit as part of a single procedure.”
Nautiyal has come to realise that the Dutch corporate climate isn’t too dissimilar to that of India: “Dutch corporate culture is very informal with little emphasis on hierarchy. That’s less so in India, but we’re by no means as formal as countries like China and Korea.”
“In India, we’re traditionally receptive to new initiatives. We’re used to diversity and recognise the same mentality in Dutch people; they are naturally open minded. That’s important to us, because outsourcing requires the ability to think flexibly. You need to appreciate that in a global economy, the chances are that each company activity can be conducted most efficiently in a different place.”
“People often think that outsourcing comes at the expense of jobs, as work disappears over international borders, but such thoughts ignore the fact that it’s not only Indians working at the offices in India. We want to build up a mixed team,” says Nautiyal, “a team that includes Dutch people. Another thing to consider is that expats are often highly qualified and have an income to match. This results in an impressive spin-off when it comes to services.”
“And there’s also something else: highly skilled migrants help Dutch companies to become more competitive and dynamic in a global economy. As such, they also indirectly contribute to creating employment.”
When asked if the trend towards outsourcing will be threatened by the crisis, Nautiyal replies that he doesn’t believe so. “The crisis means that costs are considered more carefully, and that actually puts outsourcing activities to India in a positive light, because that’s so cost efficient.”