Welcome to Let's Touch BASE, a collaborative event between BASE and Create Converge.


On this day, Spinnergenics founders, Veronica and David, will activate your creativity and stimulate you to look at collaborations. Veronica and David will demonstrate the power of creative thinking skills so that you can develop new perspectives about what is possible across borders and/or across industries in the creative, tech and digital sectors.


The Spinnergenics methodology utilises the 4P framework of Creativity to deliver a marketing strategy that is aligned with WHAT the business is about.


The 4 P’s of Creativity are:


Products

People

Processes

Press (environment)

Spinnergenics taps into the creative power of the People within a company, addresses and changes the Processes by changing the Press (environment) of that company in order to deliver a strategy for their product or service.


This process brings a wide range of representatives from throughout the company together over a series of workshops to challenge and change their dynamics, connections and assumptions. This short introduction session will activate your creative thinking super powers so that you can take over the world!


The 30-minute workshop will be followed by 30 minutes of Online Networking with a SPIN.


Online Networking with a SPIN


Spin networking pairs audience members up in a series of 10-minute for 1-on-1 sessions with new people. You can learn more about the concept and join the original event here.