The Amsterdams Uitburo
The mission of the Amsterdams Uitburo (AUB) is to increase the cultural participation of inhabitants and visitors by promoting the cultural initiatives and programmes in Amsterdam and the surrounding area.
About the Amsterdams Uitburo
In close collaboration with the cultural institutions, the AUB offers optimal collective communication to the public.
The AUB also stimulates and facilitates the development and implementation of marketing instruments in an effort to improve the position of cultural events on the Amsterdam leisure market.
The Amsterdams Uitburo applies the following pillars for the sector, the consumer and City government.
Role in the cultural sector
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boost innovation in marketing and ticket sales
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increase market knowledge
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execution of collective marketing
For the consumer
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providing a complete cultural agenda
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maintain a reliable and strong consumer brand for information and ticket sales
City of Amsterdam
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to reach target audiences with limited cultural interest by promoting events which are relevant to those groups and increase their cultural participation.
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contribute to the positioning of Amsterdam as cultural capital by providing reliable and integral information on the cultural offers and stimulate innovation.
Amsterdams Uitburo
CEO Amsterdams Uitburo
Pim Luiten
Contact office
Amsterdams Uitburo
Kleine Gartmanplantsoen 21
1017 RP Amsterdam
Telephone: +31 020 6211311
Fax: +31 020 6211312
Contact form
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