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Flowers of Amsterdam

The Flower Strip or 'Bollenstreek' is one of the most popular and unique sights in the Netherlands. Every spring the entire region bursts into vivid colour as bulbs shoot and millions of flowers blossom.

Visit the Flower Strip in Holland

The Netherlands produces a staggering 70 per cent of the world’s commercial flower output. For a colourful glimpse into this contemporary Dutch flower power, you need go no further than the so-called ‘Flower Strip’, just an hour from Amsterdam. With Holland’s famous bulb fields in full bloom, you’ll be surrounded on all sides by a rainbow of flowers: purple hyacinths, pink crocuses, countless varieties of tulips and bright yellow daffodils. Don’t miss one of the world’s most photogenic attractions, the Keukenhof flower gardens, which opens for just eight short weeks each year. Or find out how the Dutch flower trade engendered a unique economic system at the FloraHolland auction, housed in the world’s biggest trading building and open all year round. Put things into perspective with a trip to the Black Tulip Museum or the Historical Garden at Aalsmeer, and you’ll see that tulip mania never really ended here...

Flowers of Amsterdam: Get inspired!



Visiting the Flower Strip

The Flower Strip is one of the most popular and unique attractions in the Netherlands. Find out how to get there and the best time of year to visit.

Keukenhof Gardens

Each spring, the Keukenhof Gardens in Lisse come alive with blooming flowers in every colour of the rainbow. Come tip-toe through ...



Flower strip activities

The flower strip is one of Holland's most beautiful regions, and there are plenty of active ways to experience it. From cycling and hiking through the...

Flower strip events

Festivals, parades, markets and more... there are plenty of ways to get your floral fix at these flower powered events. See our guide to the best flow...

Where next?

Castles & Gardens

The countryside of Noord-Holland was always a popular region for the rich merchants of the Golden Age. Each summer they would leave their primary resi...

Old Holland

With its countless windmills, churches and old-fashioned farmhouses, stepping out into Old Holland can feel like being in a Golden Age painting.

New Land

Although famous for its historic city centre, the Amsterdam region is always evolving as new immigrants and diverse cultures make their mark on many n...