Brightening up the Dutch design worldThe New York Times’ decision to profile the prominent Amsterdam-based designers Scholten & Baijings comes as no surprise. Last year, the husband-and-wife team curated a show at the French design institute Villa Noailles, and the prominent British publisher Phaidon Press recently published a monograph of the duo’s work.
This design team, known for their inventive use of colour, has designed everything from clocks and automotive components to porcelain that resembles recycled paper.
In the shadow of Droog
Scholten & Baijings follow in the footsteps of the influential Amsterdam-based design firm Droog, which emphasized a postmodern, handmade approach to furniture and housewares. Many of the most famous Dutch designers in the last two decades, from Marcel Wanders to Hella Jongerius, are associated in some way with Droog.
As Stefan Scholten joked to the New York Times, “At school you had two options: Become a Droog designer or become a Droog designer.”
Amsterdam as a design capital
A breeding ground for cutting-edge design, Amsterdam boasts some of the finest designers in the world. The city also hosts several international design events, such as the FITC conference, and the influential design initiative What Design Can Do is also based in Amsterdam.
A bright, colourful future
Scholten & Baijings can now proudly take their place in a city that has a long history of innovative designers who mix the quirky with the practical. Next year, they will unveil a furniture collection with Herman Miller, and curate a show on Japanese porcelain at the Rijksmuseum in Amsterdam