International companies choose AMS-IX
Many of the new members of the AMS-IX are internationally-oriented parties such as Booking.com and Adobe Systems. According to a statement by AMS-IX, approximately 20% of their new members are Dutch. Besides the Netherlands, most parties that opened connections with AMS-IX in 2013 originate from the United Kingdom, France and the United States. This is a much higher number of new members than in previous years
2013: a record year
The news about the increased number of companies interested in this renowned peer exchange comes before the official 2013 results of AMS-IX are published. 2012 was a hugely successful year for AMS-IX, seeing it responsible for 8% of the exchanged business traffic at internet hubs in the world. For 2013, AMS-IX was aspiring to achieve a 10% share.
AMS-IX also expanded internationally by opening a new exchange in New York. Quickly, the exchange in the United States welcomed its first customer: Netflix. Many more have since applied for a connection.
Given the presence of AMS-IX, it is no surprise that the Netherlands is one of the most 'wired' countries in the world. Approximately 84% of households have broadband internet access. A key factor in this success is the focus on market competition between the fixed ADSL, cable and fibre networks, and the mobile broadband providers, supported and stimulated by a national policy promoting open networks.