Mediageeks to open data centre in Amsterdam
Mediageeks, a leading delivery platform for smart media companies, has announced that they plan to set up new data centres in Europe and Asia, one of which will be located in Amsterdam.
Efficient service and ICT hub
According to mediageeks, the additional network coverage will enable them to deliver fast and efficient ad and pixel serving and facilitate the delivery of advertising to end users throughout Europe and Asia.
By setting up a new data centre in the Amsterdam Metropolitan Area, mediageeks will benefit from the state-of-the-art infrastructure currently in place. The Amsterdam Area is home to the largest data transport hub in the world.
The Amsterdam Internet Hub (AMS-IX) is the world’s largest and most stable digital exchange platform, known for its superior quality and low cost.
Flourishing advertising market
The Amsterdam Area is emerging as an intrepid player in the global advertising market. Catalysed by a large pool of creative talent, close proximity to clients and a cosmopolitan atmosphere, the advertising market is flourishing. Prestigious accounts have come to the Amsterdam region thanks to the high concentration of advertisingagencies. Campaigns for big brands such as Coca-Cola, Microsoft's Xbox, Heineken's Amstel and the Discovery Channel are being conducted here.
About mediageeks
Mediageeks is an ad infrastructure company for ad networks, marketplaces, demand-side platforms (DSPs), enterprise publishers, and data companies. The company offers robust technology that includes ad and pixel serving, data management, and Real-Time Bidding framework (RTB) solutions deployed across a blazing fast delivery network. mediageeks enables leading online advertising companies to focus on their business and not their ad infrastructure (mediageeks press release 1 December 2010).
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