Lost Boys International listed solely on NYSE Euronext Amsterdam
Lost Boys International (LBi) is listed solely on the NYSE Euronext in Amsterdam, as of 5 August 2010. LBI International AB (formerly listed on Nasdaq OMX Stockholm and NYSE Euronext) merged with Obtineo to form LBi, a marketing and technology agency.
New phase for LBi
The sole NYSE Euronext listing of the new agency marks a new phase in LBi's future. LBi is well known as the parent company of internet marketeer Lost Boys. Obtineo specialises in search engine marketing. The merger will allow for a broader set of services to be offered to an international audience. The new company will operate under the name LBi.
Amsterdam: logical place to list
Luke Taylor, CEO of LBi, commented: "Given our strong Dutch heritage and the global reach of our business, NYSE Euronext Amsterdam is a logical place for LBi to list. With a listing only on NYSE Euronext, we will be able to target the capital markets more intensively and create better visibility for the company and its shareholders."
To mark the special occasion, Luke Taylor sounded the gong which denotes the opening of NYSE Euronext's European market. He was accompanied by LBi International and NYSE Euronext executives and listing agent.
Creative and financial capital
LBi has ambitious plans for the future. They aim to become Europe’s largest marketing and technology agency. Amsterdam was chosen as the location for LBi headquarters because of its reputation for creativity and innovation.
Amsterdam, home to the NYSE Euronext, is a major financial centre in Europe. A listing on the NYSE Euronext in Amsterdam is a logical choice. With more than 8000 listed issues of all sizes, industries and geographies, the NYSE Euronext's equities markets - NYSE, NYSE Amex, NYSE Euronext® and NYSE Alternext® - represent nearly 40% of the world's equities trading, the most liquidity of any global exchange group.
Related topics
LBi moves headquarters to Amsterdam
Amsterdam: Europe's leading Internet hub
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